Designing Public Sector Services That Are In Demand By People Who Need Them The Most

User Research

Human-centered design puts people at the center of products and services, and user research helps us understand how to best do that. Deux Digital brings more than 10 years of collective experience in employing qualitative research methods to sense the needs of citizens and improve the delivery of critical social services. 

We use qualitative research methods to uncover people’s pain points in user, product and customer experiences. We recommend people-centered approaches for addressing pain points with iterative and participatory design.

Methods :

Heuristic Analysis

User Interviews

Usability Testing

Diary Studies

Focus Groups

Participatory Design

Service Design

The best services are designed. Any of the best service experiences you can think of were designed and deployed with a purpose – informed by real people. Deux Digital can help your organization transform and set the standard for service delivery in your industry.

We conduct research to put together a blueprint of the current state. With these insights, we identify fail points in the service and facilitate design thinking workshops to generate concepts for people-centered services.

Offerings :

Service Blueprints

Journey Mapping

Design and Ideation

Workshop Facilitation

Innovation Planning

Monitoring and Measurement

Launching a new product or service is just as important as measuring its ability to help people achieve their core needs. It’s not just about the customer experience or CX, it’s about the human experience. Deux Digital helps your organization launch a measurement program to track the pulse of satisfaction with your humans – customers, employees, citizens and more.

We help you implement a program to measure how well your products and services help people achieve their core motivations and meet their foundational needs.

Expertise :

Personas

Journey Mapping

Measurement Strategy

Process Flow Design

Mechanism Design

Analysis and Survey Distribution

Continuously monitor their customer’s experience

Methods :

Survey design

Survey distribution

Quantitative analysis

Thematic analysis

NLP modeling

Getting critical services from government agencies shouldn’t be a run around.